My idea is to make simple everyday or occasion cards with a masculine images/themes/ideas that does not rely on women, alcohol or guns (nothing wrong with any of those three items but there is so much more out there). The first entry contained three cards ... no major 3D effects, no bling and no complications, just simple heartfelt thoughts, using monochromatic color schemes, that sometimes are forgotten for men .
A quick thank you for all the things he does (even a man likes to be appreciated),
a gentle yet manly reminder that you Miss Him at times (every one likes to hear that),
or a gentle reminder to let him know that every thing will be OK with a General Feel Good saying!
Sometimes it doesn't take much to make someone feel special. I hope that with each set of cards someone else will get an idea and start creating masculine cards.